Tuesday, October 17, 2006

Google Analytics vs. nettracker and other web analytics packages

Alot of discussions about web analytics turns into arguments concerning page view, hits, unique visitors, visits, etc. The focus should be on the trends. I've taken stats from Nettracker and Google Analytics and compared the two different stats. Here are the results.
As you can see the trends for both statistics packages are the same. On average Google Analytics Visits number is only 58% of the values that Nettracker reports as visits.

It doesn't matter which one is correct as long as the trends are similar!